PA 10 Easy Steps to Best Practice in Online Campaign Development PDF
IPA Digital guide to best practice in online campaign development
I sit on the digital group at the IPA. In association with ISBA’s Online Action Group we were asked to produce a document about campaign delivery. With Craig Morgan (Tribal DDB) I co-authored a simple 10 step guide. It was featured in some industry press. If you’re interested you can download it here.
Chris Ball